
Insurance often feels complicated, confusing, and is something people would rather forget about. Simply Insurance flips this narrative, focusing on people rather than policies. It acts like a trusted friend, caring, clear, and genuinely supportive.

Project highlights
We turned insurance on its head, making it fun, approachable, and genuinely human with the project itself being a fresh, creative experience.
Custom hand mascots hero the brand; embodying care, protection, and the brand’s hands-on, reassuring approach.
Bright colours and lively visuals bring energy and personality to the brand, reflecting the warmth and enthusiasm of the Simply Insurance team.












